How Te Aroha works: desk-based, hands-on and people-facing roles
52.5% of employed residents in Te Aroha work in desk-based roles, against 63.6% across New Zealand. The difference is mostly labourers: 16.3% of employed residents here, against 9.0% nationally. So a whole-of-staff rollout is the wrong shape here. Start with the people who carry the paperwork (office, admin, management and the professionals) and put Claude to work on the documents they already write: procedures, reports, applications and correspondence.
| Occupation group | Chart | Te Aroha | NZ |
|---|---|---|---|
| Managers | 12.7% | 18.3% | |
| Professionals | 21.0% | 26.8% | |
| Technicians and trades workers | 12.1% | 12.5% | |
| Community and personal service workers | 9.9% | 9.0% | |
| Clerical and administrative workers | 11.0% | 10.8% | |
| Sales workers | 7.8% | 7.8% | |
| Machinery operators and drivers | 9.2% | 5.9% | |
| Labourers | 16.3% | 9.0% |